Orbit Dashboards and Audiences

Course overview

This course introduces users to dashboards and audiences functionality in the Orbit marketing platform. Learn how to create and explore your visualisations to identify key insights and analyse and interrogate your data with filters and drill-downs in dashboards. We'll create targeted audience lists, either directly from your dashboards, or manually by using standard inclusions and exclusions with 'and/or/not' logic. We'll make use of interactive visualisations and workbook tools to examine and understand your customers and their transactional behaviour and find lookalikes.

Who is it for?

This course is perfect for beginners, intermediate and advanced marketing professionals.

What's included?

Full course documentation is available, and the course is entirely hands-on, with practical exercises to reinforce learning. Learners who attend the live training will receive a certificate on completion.

Our on-demand courses give you the flexibility to learn when and where you want and you can get started straight away with up to 30 days to complete the course. Each on-demand course has an accompanying manual and course notes, providing supporting information and suggesting ways to maximise your learning. Our Orbit courses also have a summary document which provides a list and timings for each video module, a copy of any necessary briefing document – i.e. the training scenario and a document on how to self-register for our on-demand training system.